






Models: Daria Werbowy and Ashton Kutcher
Ad Campaign: Pepe Jeans
Season: Spring Summer 2008
Photography by David Sims
Ad Campaign: Pepe Jeans
Season: Spring Summer 2008
Photography by David Sims
After the lecture of talking about the color in apparel, i found some adv, which is using the psychedelic color.
In the Twentieth-Century,Drugs had a great influence on color use as many artists and designers followed Timothy Leary’s advice to “turn on, tune in, drop out.”
And at that time, the rock n roll music has beedn trickle up.These also inspired a new color awareness popularized by the Beatles'. The color using are so colourful and give a extraordinary feeling at that time.
In the Twentieth-Century,Drugs had a great influence on color use as many artists and designers followed Timothy Leary’s advice to “turn on, tune in, drop out.”
And at that time, the rock n roll music has beedn trickle up.These also inspired a new color awareness popularized by the Beatles'. The color using are so colourful and give a extraordinary feeling at that time.

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