Ex:::::2:VM

(left big box:Display color;right small box:seasonal items color)
VM
White shelf with glass plates to display items which the doors of shelf are black.
Archromatic color and colorless glass( using pantone 5435C in colour combo) can give the store looking more neatly and more space visually.
For the floor,i use the dark green with a tiger fur carpet to present the feelings of theme- SAFARI.
In the picture,shows this season items are mainly focus on the color of brown ,orange ,etc .So ,using green and beige yellow to balance the color and show the theme more precisely.It gives a secret,wild feeling but still high-end.


(left big box:Display color;right small box:seasonal items color)
Supposing the seasonal items are so colourful, in order to gives the good atmosphere for customers to enjoy their retail therapy.
VM On the floor combined with white bricks decorated with some red bricks.A nice blue colour carpet loacted at the center of the shop.On the carpet,there is a white table with red legs .
At both sides, thereare white shlef to represent the items.The lower part of the deck are made in red color and the display background of shelf is using some lighter color(pantone429C) as to emphasis the items.
The darker violet of the wood at the back is used to embellish the blue colour.If the darker violet has't been included, the atmosphere will be so strange .The whole feeling of shop is gives a simple,minimal but hi-end.

Normally,when we have to design VM,we will think of the image of the brand,their design philosophy ,what they want their cutomsers feels ,what kinds of services they want to provide. So, the VM will be given a comfortable enviornment but it has their own chracteristics.We never think of a complicated combination of VM .Otherwise,when matched with the colourful items,it will become too messy.
The above 2 excerise i just depend on the colour of the items to design the VM.So i would like to design a new VM which can matched with all color items . It can match with different kinds of colur .The main purpose is providing a good enviornment for customers to do their retail therapy.